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🔀 Campaigns vs Playlist Placements: What’s the Difference?

What’s the difference, and when should you use each one?

Carlos Teixeira avatar
Written by Carlos Teixeira
Updated over a month ago

When you start promoting your music with PlaylistHub, you’ll notice there are different ways to grow your audience. The two main methods are Campaigns and Playlist Submissions — and they work in very different ways.


🎯 Playlist Submissions – Music in Our Playlists

Playlist Submissions are the core of PlaylistHub.

With your plan’s credits, you can submit your tracks directly into our network of playlists.

  • You choose which song you want to promote.

  • You select which playlists best fit your genre and style.

  • Once accepted, your track will be added to playlists for listeners to discover.

  • Placements last 14 days before rotation, keeping playlists fresh.

👉 Submissions give you flexibility and choice — the more consistently you use your credits, the more steady growth you’ll see.


📢 Campaigns – Ads for a Single Track

Campaigns work differently: instead of playlists, they are ad campaigns on Instagram and Facebook, fully managed by our AI system.

  • Ads are created and optimized automatically.

  • Promotion is focused on one specific track at a time.

  • Minimum of 400 credits per campaign.

  • Perfect for fast exposure, launches, or testing a song with a targeted audience.

👉 Campaigns are best when you want to push one song quickly and reach a larger number of listeners outside playlists.


✨ Bonus Placements

On top of these two methods, every plan also includes 1–5 automatic placements per month as a free bonus. These placements happen automatically and are meant to give your music extra exposure alongside your main strategy.


In short:

  • Submissions = your music placed inside playlists (flexibility + choice).

  • Campaigns = ads focused on a single track (fast, targeted push).

  • Automatic placements = 1–2 bonus spots per month.

Both Submissions and Campaigns can be combined for maximum growth.


💡 Need Help?

If you have questions about any of these features, email us at [email protected] or visit our Help Center.

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